The most valuable thing about using influencers to market your product is that they are trusted by their fans. Consumers are more likely to engage with a product when someone they trust recommends it, rather than they are to engage with an ad that comes directly from a brand. That being said, why should a … [Read More]
We’re no longer at the beginning of this pandemic. Congratulations you made it this far! That means you are tough enough to survive the lows and emerge stronger on the other side. At the beginning of the pandemic, it was difficult to envision continuing to work or move forward. As shelter in place orders ebb … [Read More]
Social networks are constantly adding new features to keep up with the times. Although keeping up can be challenging, new features make it easy to get creative and find new ways to produce content. If you’re looking for a way to freshen up your content, Instagram Reels are a great way to do that. What … [Read More]
Alternative text, or “alt text” is a tool on Instagram that uses object recognition technology to provide a visual description of photos for people with visual impairments. But did you know that using alt text also increases your SEO? Traditionally, Instagram uses alt text to allow visually impaired users to hear or read what is … [Read More]
If you’re looking to transition to more digital approaches, it’s essential to make changes to your current marketing efforts by transitioning to online marketing strategies. Some valuable ways in which you’ll be able to market your business is to focus on tools such as social media, search engine optimization, and online advertising. We’ve partnered with … [Read More]
Fonts can impact how your brand is perceived on just about anything, from your logo to your website, to social media content, emails, and more. Here are a few effective tips to help you choose the right fonts. Font Families Fonts are categorized by a list of generic family names and they are determined by … [Read More]
In any modern industry, it’s important to stay informed about current trends on social media. The industry is constantly changing and it’s easy to get left behind. However, here are some tricks to stay in touch with the ever-changing game of social media. Follow Hashtags When searching on Twitter or Instagram, following hashtags like #socialmedia … [Read More]
While our staff has been working from home, we have become familiar with adjusting our schedules for maximum efficiency. But there are various challenges that come from working at home as well. It’s harder to remain accountable for your own schedule if you aren’t accustomed to self-management. Here are our tips for managing your time … [Read More]
For many people, Mondays are tough. It’s difficult to regain the momentum of the previous workweek. Luckily, music can help get you into the right mindset to make the most of your Monday, and point you toward a productive and energetic week. For Those Who Love Rock Music: Classic Rock Playlist I Feel Good – … [Read More]
There’s no denying that Instagram can suck us in, especially during social distancing. You might find yourself scrolling for hours. Thankfully there are plenty of accounts with amazing content to help inspire you. Here are some of our favorites: @goodgoodgoodco Often times media outlets leave us feeling hopeless and anxious. Good Good Good will leave … [Read More]