BP Web Search Social


Thoughts and musings from the BP team


How To Find Your Busiest Traffic Days and Hours

Google and all of its platforms offer many different ways for a business (big or small) to determine when the best time is for traffic and conversions. For example, Google Ads allows you to tailor your budget and ad delivery to align with a particular day or time. Google Analytics allows you to see which … [Read More]

How To Manage Your Own Micro-Influencers

By now, you’ve probably seen and heard that influencer marketing is a tool many brands turn to for exposure, brand awareness and leads. Influencer marketing is so popular that agencies whose only purpose is to manage these social media influencers can be found all over the world. If you’re considering using influencers to market your … [Read More]