BP Web Search Social


Thoughts and musings from the BP team


Website Redesign Best Practices

If you’ve made your way to this blog then you’ve probably noticed that we have a new website! Our company has been through a few website designs over the years, but we’re especially pleased with this incarnation. We created this new site for several reasons and we hope that this list helps you to reevaluate … [Read More]

Marketing Projects: A webinar on how to get started today.

If you’re looking to transition to more digital approaches, it’s essential to make changes to your current marketing efforts by transitioning to online marketing strategies. Some valuable ways in which you’ll be able to market your business is to focus on tools such as social media, search engine optimization, and online advertising. We’ve partnered with … [Read More]

How Newsletters Can Help Build Your Brand

Newsletters and email blasts are effective tools to build brand awareness, loyalty, and drive traffic. Crafting emails that provide real value can generate sales and keep your community informed.  Build Brand Loyalty  Using email marketing to share news, discounts, sales, and perks to your already existing list of customers helps to ensure they will become … [Read More]