BP Web Search Social


Thoughts and musings from the BP team


The Benefits of Google Grants

Ever dream about what your company could do with $10,000 a month in advertising? With Google Grants, that dream could become a reality! The Google Ad Grant allows you to run Google Ads that put your organization in the top search results for non-profits. If you have a non-profit organization, you may qualify. Bright Productions … [Read More]

Google Ads v. Facebook Ads

Every business is unique, so your approach to finding the right customers should be too! Customers on Google vs Facebook will have different backgrounds and search histories, so figuring out what your customers are searching for is key to marketing to the correct audience. Both Facebook and Google Ads are great tools to push your … [Read More]

How to Automate Google Ads

Google Ads boasts many different tool sets to allow for the ultimate level of customization for your ads account. There are many different ways (often deeper than most Ad Account Managers are willing to dive) to automate your Google Ads account to both filter and change account settings on the fly. These automations can be … [Read More]